Who We Are

Displaying powerful ad spaces

DP Ad Spaces is an in-cab digital advertising company based in Hyderabad, Telangana — putting brands in front of a captive audience, every single ride.

2026
Founded
100 vehicles
Expanding soon
12
City zones live
85%
Rider ad recall (USA & UAE)
About Us

DP Ad Spaces — in-cab advertising, built in Hyderabad

Founded in 2026, DP Ad Spaces installs high-resolution digital screens inside cabs across Hyderabad, Telangana.

Your brand in front of a captive audience

We put your brand in front of riders who see it 3 to 5 times per 20 minute ride. We hold expertise in consumer psychology and the power of advertising — our product promises high brand recall and high brand recognition.

No skips. No scrolls. Just direct attention.

The Opportunity
  • In-cab advertising captures attention that smartphones and hoardings miss.
  • Riders are a captive audience with high dwell time and repeated exposure of your brand.
  • The model has shown great potential in other countries.
  • And now we are the first of its kind in India.
85 in every 100 riders recall an ad
Sentiment surveys across cab rides in the USA and UAE.
Mission & Vision

Why we exist

A simple belief: attention is earned in the moments people are not being interrupted — and a cab ride is one of them.

01

Our mission

Turn every cab ride in Hyderabad into a moment of genuine brand attention — measurable, affordable and impossible to skip.

02

Our vision

Build India's largest in-cab media network, starting in Hyderabad and scaling city by city with the same standard of quality.

03

Our approach

Consumer psychology first. We design loops, dwell time and creative placement around how riders actually watch a screen.

Our Story

From an idea to a city-wide network

In-cab advertising is an established model in the UAE and USA. We brought it to India — and Hyderabad went first.

01

2026 — Founded in Hyderabad

DP Ad Spaces is established to bring in-cab digital advertising, proven in the UAE and USA, to India for the first time.

02

Fleet rollout

High-resolution 10.1 inch headrest screens installed across Ola, Uber and Rapido cabs, with plug-and-play, anti-theft hardware.

03

100+ screens live

A city-wide moving network delivering 45K–50K single monthly views per brand and 3–5 exposures per 20 minute ride.

04

Analytics platform

Advertiser and operations portals launched for creative approvals, scheduling, GPS visibility and monthly ROI reporting.

05

What's next

Interactive screen time with influencer features, cultural content and expansion beyond Hyderabad.

Our Values

How we work with brands

The standards behind every screen, every loop and every monthly report.

Transparency

Monthly reports on runtime, impressions and engagement — no inflated metrics.

Partnership

Dedicated account support and flexible budgets, from startups to enterprises.

Craft

Bright, anti-glare hardware and clean creative standards on every single screen.

Accountability

Every campaign is judged on recall, engagement and ROI — not on reach alone.

Respect for riders

Content that informs and entertains: city landmarks, culture and useful offers.

Momentum

First of its kind in India, and we keep shipping — new zones, formats and features.

Objectives

What we are building next

A clear roadmap from first 100 screens to a city-wide, interactive media network.

01

Deploy 100 screens in Hyderabad cabs by Q3 2026, covering key cab aggregators like Ola, Uber, Rapido and more.

02

Generate 45K–50K single assured and unskippable views every month for each brand, by strategic content placement.

03

Build long-term brand partnerships by offering affordable pricing, real-time analytics, and dedicated account support.

04

Make screen time interactive by partnering with Instagram influencers and displaying their profiles.

05

Display monuments, temples and places to visit to create engagement and build attention span.

06

Scale in size and client network.

DP Ads logo
Leadership

Siddharth Pratap

Founder, DP Ad Spaces

“We started DP Ad Spaces because attention had become the hardest thing to buy. Inside a cab, a rider is seated, unhurried and facing a screen — that is where a brand can actually be remembered. Everything we build serves that one idea.”

Want to ride along with DP Ads?

Whether you are a brand, a fleet partner or a driver — tell us what you want to achieve and we will map the screens, loops and reporting around it.